Archive for March, 2007

Orbiting the Blogosphere…

Wednesday, March 28th, 2007

You Call the Shots continues to pull down great reviews on the blog circuit. Here are two more that just surfaced: one at the personal finance site CleverDude, and one at Halotis, a site created by three Newfoundland-based entrepreneurs.

Meanwhile, I have a confession to make: even though it’s been a full month since I posted that I was listening to the audio version of You Call the Shots, read by Maine-born William Dufris (voice of TV’s “Bob the Builder”), I have to date just managed to get up through Chapter 14.

(When you work at home with no commute, it’s hard to find enough drive time to do much audioreading. Hmm. Maybe there’s an advantage to working a normal job after all.)

I’ll be finishing it on my monthly Virginia-to-Massachusetts commute in a few days.

But here’s the thing: the more I listen, the more I enjoy Dufris’s work. What a superb reading! Even if you already have the print book, I recommend picking up the audio version (whether the CD set or the MP3 version on iTunes, both are the same unabridged reading)–it’s incredibly entertaining!

Finding a Familiar Face in the Airport

Saturday, March 24th, 2007

In a post way back on January 8, the day before You Call the Shots officially launched, I wrote, “I’ll be on planes Wednesday and will be trolling the airport bookshops . . .” It finally happened: this week the book showed up in an airport bookstore.

A few days ago Cameron was passing through the Raleigh, North Carolina airport and stopped in at the Borders store–and sure enough, there were seven copies of You Call the Shots. The storekeeper immediately recognized him–she said the book was “selling really well,” adding that she had taken a copy home with her, read it cover to cover and thought it was great. She asked him to sign all seven copies, and invited him back for a book signing.

Hmm … book signings at airport bookstores–what a terrific idea!

So Cameron’s now working on a book-signing tour, probably to take place in May (graduation season); will post details as they are worked out.

A Sneak Peek at My Next Book

Sunday, March 18th, 2007

Two weeks ago I said I’d post a picture of my new book. Here it is. Better than that: CLICK HERE to see 1) a picture of the cover, 2) a few early comments from some industry leaders (Richard Brooke, Bob Burg, John Fogg and Randy Gage) and 3) an excerpt from the Prologue.

Our production elves are still working on putting music and other finishing touches on the free audio file that was advertised on the inside back cover of the current issue of Networking Times–that one should be ready for viewing (in the aural sense) later this week.

Hint: It’s a full fifteen-minute presentation about all that is best and noblest about this profession, and should make an excellent prospecting/credibility piece. (Which was the whole idea.)

“Big Idea” Just Keeps Getting Bigger

Monday, March 12th, 2007

Just got a quick email from Jennifer Kushell, the brilliant coauthor of Secrets of the Young and Successful who penned an endorsement for the back of You Call the Shots.

Jennifer says, “John–I’m at a hotel in DC, watching Donny Deutsch’s show–and Cameron just came on! He looks and sounds great … Very cool! Please wish him our congrats!”

For those of you who are keeping score at home: this is the fourth time they’ve aired this spot on The Big Idea with Donnie Deutsch.

Hey, Cameron: congrats from Jen.

P.S. The video clip of Cameron’s appearance today on ABC’s “Money Matters” has been posted on ABC News’s Business Homepage, Yahoo and AOL.com.

Cameron on “Money Matters” . . . and in Chinese

Monday, March 12th, 2007

If you were watching ABC’s “Money Matters” this morning, then you probably saw a live interview with a fascinating young entrepreneur named Cameron Johnson. Great interview–it’s amazing how much content you can fit into eight and a half minutes. You can see the clip here.

Meanwhile, in an only obliquely related story: we just signed a contract for our first foreign-language edition of You Call the Shots . . . in Chinese. Actually, this will be the Traditional (Complex) Chinese edition, not the Modern (Simplified) Chinese edition. As I understand it, Complex Chinese is the version of the language used principally in Hong Kong and Taiwan, while Simplified Chinese is the lingua franca (if that term is even vaguely appropriate) in Mainland China.

More Impact on the Blogosphere

Wednesday, March 7th, 2007

Another report from our publisher’s marketing department: “The blogger requests to interview Cameron Johnson for You Call the Shots keep rolling in . . .” Here is another great review, posted yesterday on “The Un-Wharton,” an entrepreneurial blog written by Stuart Stein, a marketing student at the University of Penn’s Wharton School.

Seventeen Years in the Making . . .

Sunday, March 4th, 2007

The March edition of Networking Times has just hit the stands–and with it an announcement for my brand new book, The Zen of MLM: Legacy, Leadership and the Network Marketing Experience.

It will be weeks before the book itself is available, and I’ll be posting lots of information about it here well before then. For now, if you go pick up a copy of the new edition of NT (actual paper copy only, it’s not in the online version), turn to the inside back cover (opposite my editorial), you’ll find a full-page ad showing a repreduction of the book cover. (I’m working on posting a picture of it here.)

The ad also bears a tag line that says, “Hear a free audio excerpt now” and provides this link: www.networkingtimes.com/link/zenofmlm. But wait–before you go there: the free audio file isn’t quite ready yet either! (I’ve recorded it, but it hasn’t quite made it through production and up onto the site.) At the link, you can enter your name and email, and the good people at Networking Times will notify you as soon as the file is ready for listening.

So what is this mysterious file? It’s me reading a sixteen-minute adaptation of the book’s Prologue, titled “What Is This Thing Called Network Marketing, Anyway?” Designed as a credibility piece, it describes how the network marketing profession has grown and evolved over the past twenty years, and why. Quotes from Kiyosaki, Bach and Pilzer et al., fascinating statistics, and lots of compelling reasons why this business has become such a force in so many lives. Can’t wait to hear the finished product! I’ll let you know the moment it’s up and ready.